Is Now a Good Time to Invest in Kissimmee Real Estate?
Melanie Lowery
January 15, 2026 · 8 min read
Is Now a Good Time to Invest in Kissimmee Real Estate?
Kissimmee has quietly become one of Central Florida's most attractive markets for real estate investors. With its proximity to Walt Disney World, growing population, and relatively affordable entry points compared to Orlando, it offers opportunities for both short-term rental income and long-term appreciation.
Why Kissimmee Stands Out for Investors
Tourism-Driven Demand
Kissimmee is the gateway to Florida's theme parks. Over 75 million visitors come to the Orlando-Kissimmee metro area annually, and a significant portion of those visitors prefer vacation rental homes over hotels -- especially families who want space, kitchens, and private pools.
This means well-located properties in communities like Champions Gate, Storey Lake, and Reunion can generate strong short-term rental income with occupancy rates averaging 70-80% during peak seasons.
Population Growth
Kissimmee is not just a tourist town. Osceola County has been one of the fastest-growing counties in Florida, driven by families and professionals who want affordable housing within commuting distance of Orlando's job market. This creates dual demand: short-term rental income from tourists and long-term rental demand from residents.
Relative Affordability
Compared to markets like Orlando, Palm Beach, or Fort Lauderdale, Kissimmee still offers lower entry points. You can find investment-grade single-family homes in the $350,000-$500,000 range with strong rental potential. For cash flow investors, this price point is attractive relative to the rent it can command.
Key Numbers to Watch
When evaluating a Kissimmee investment, here are the metrics that matter:
- Median Home Price: $370,000 (as of Q4 2025)
- Average Short-Term Rental Revenue: $35,000-$55,000/year for a well-managed 4-bedroom home
- Long-Term Rental Yield: 5.5-7% gross yield on single-family homes
- Appreciation: 4-6% annual appreciation over the past 3 years
- Property Tax Rate: Approximately 1.1% of assessed value
Types of Investment Strategies That Work
Short-Term Vacation Rentals
The highest income potential, but also the most management-intensive. Properties near Disney (within 10 miles) with pools and modern amenities command the best nightly rates. Expect $150-$350/night depending on size and season.
Considerations: Osceola County requires a tourist development tax registration. You will need property management (either self-managed or professional at 20-30% of revenue). Furnishing costs add $15,000-$30,000 upfront.
Long-Term Residential Rentals
Lower management headaches and steady cash flow. Three-bedroom homes rent for $1,800-$2,400/month, and demand is strong due to population growth. Vacancies are typically under 5%.
Considerations: Lower total revenue than STR but more predictable. Less wear and tear on the property. Easier to manage remotely.
Buy-and-Hold Appreciation
Some investors focus on buying in up-and-coming Kissimmee neighborhoods where new infrastructure, schools, and commercial development are driving appreciation. The NeoCity innovation district and Osceola Heritage Park area are worth watching.
Risks to Consider
No investment is risk-free. Here are the key risks in Kissimmee:
- Insurance Costs: Florida homeowners insurance has risen sharply. Budget $3,000-$6,000+ annually.
- HOA Restrictions: Many resort communities have mandatory HOA fees ($200-$400/month) that impact cash flow.
- Regulatory Changes: Short-term rental regulations can change. Stay informed about county and municipal ordinances.
- Hurricane Exposure: Central Florida is generally lower risk than coastal areas, but hurricane season still brings risk and insurance considerations.
The Verdict
Kissimmee remains a strong market for real estate investors in 2026, particularly for those targeting the vacation rental segment or long-term buy-and-hold appreciation. The combination of tourism demand, population growth, and relative affordability creates a favorable environment.
The key is doing your homework: run the numbers with realistic assumptions, understand the management requirements, and work with an agent who knows the investment landscape.
If you are considering investing in Kissimmee or anywhere in Central Florida, I would be happy to help you analyze specific properties and build a strategy that matches your goals.